تبلیغات
دانلود مقالات دانشجویی - مقاله اثر نام تجاری داخلی بر تعهد کیفیت خدمات کارکنان

مقالات دانشجویی

درباره وبلاگ

آرشیو

آخرین پستها

پیوندها

نویسندگان

ابر برچسبها

آمار وبلاگ



Admin Logo
themebox Logo


نویسنده :سونار سونا
تاریخ:سه شنبه 2 تیر 1394-08:30 ق.ظ

مقاله اثر نام تجاری داخلی بر تعهد کیفیت خدمات کارکنان

عنوان انگلیسی مقاله: IMPACT OF INTERNAL BRANDING ON SERVICE EMPLOYEE’S QUALITY COMMITMENT – STUDY ON I.T. SOLUTION SECTOR OF PAKISTAN
عنوان فارسی مقاله: تاثیر برندسازی داخلی بر تعهد کیفیت کارکنان خدمات- مطالعه بر روی بخش راه کار فناوری اطلاعات در پاکستان
دسته: اقتصاد - بازاریابی - فناوری اطلاعات
فرمت فایل ترجمه شده: WORD (قابل ویرایش)
تعداد صفحات فایل ترجمه شده: 14
ترجمه ی سلیس و روان مقاله آماده ی خرید می باشد.
_______________________________________
چکیده ترجمه:
این مطالعه به منظور بررسی تاثیر برندسازی داخلی بر روی تعهد کیفیت خدمات کارکنان انجام شد. برندسازی داخلی استفاده از تکنیک های مختلف به منظور برقراری ارتباط با ارزش های برند اصلی و دادن وعده در داخل سازمان با هدف همتراز نمودن خدمات کارکنان با فرایند برندسازی است. از سوی دیگر، تعهد کیفیت شناسایی کارکنان بخش خدمات با کیفیت هدف گرایی سازمان می باشد. بررسی انجام شده در این زمینه نشان داد که سطح برندسازی داخلی تاثیر نسبتا زیاد و در عین حال بسیار مثبتی بر سطح تعهد کیفیت دارد. چهار روش اساسی برندسازی داخلی از جمله آموزش، جهت گیری، جلسه توجیهی و نشست گروهی اساسا در نظر گرفته شده اند تا همبستگی قابل توجه و متوسط در تعهد کیفیت و همچنین اجزاء را نشان دهند. عوامل موثر از جمله تعیین کارمند، سن و تجربه نیز برای تاثیر مثبت شان بر روی برندسازی داخلی و تعهد کیفیت مورد بررسی دقیق قرار گرفتند. با این حال، نه برندسازی داخلی و نه تعهد کیفیت هیچیک تحت تاثیر این عوامل جمعینی قرار ندارند. 
مقدمه:
ما در عصر برندسازی زندگی می کنیم که برندها در آن ثابت نموده اند که با ارزش ترین جنبه های ارائه و همچنین با ارزشمند ترین دارایی برای یک تجارت می باشند. برندسازی در بخش خدماتِ مصرف کننده اهمیت ویژه ای دارد و قبل از تجربه قادر به ارزیابی کیفیت خدمات نیست. یکی دیگر از ویژگی های مهم در بخش خدمات این است که ارائه موفقیت آمیز فرایند خدمات در حد زیادی به مهارت ها و استعداد کارکنان بخش خدمات بستگی دارد.






داغ کن - کلوب دات کام
نظرات() 


https://www.bankingonafrica.com/groups/pdf-frank-lloyd-wright-unpacking-the-archive-john-desmond-carole-fabian-elizabeth-hawley-jul-pdf-download-free-book-6378/
پنجشنبه 17 مرداد 1398 04:51 ب.ظ
continuously i used to read smaller content that also clear their motive, and
that is also happening with this paragraph which I am reading at this time.
نمای ساختمان
چهارشنبه 17 بهمن 1397 06:04 ب.ظ
عالی
زهرا
سه شنبه 16 بهمن 1397 01:43 ق.ظ
عالی
drunk driving attorney
دوشنبه 5 آذر 1397 02:20 ب.ظ
What's up every one, here every one is sharing
these knowledge, thus it's good to read this
webpage, and I used to pay a quick visit this webpage every day.
Susie
شنبه 5 آبان 1397 04:35 ب.ظ
Very nice post. I just stumbled upon your weblog and wanted
to say that I have really enjoyed browsing your blog posts.
After all I'll be subscribing to your feed and
I hope you write again soon!
Ernestine
سه شنبه 24 مهر 1397 09:14 ق.ظ
Someone necessarily help to make significantly
posts I'd state. That is the very first time I frequented your website page and so far?
I surprised with the research you made to create this actual publish extraordinary.
Excellent job!
Lashawnda
دوشنبه 23 مهر 1397 09:17 ق.ظ
Wow, this paragraph is good, my younger sister is analyzing such things, thus I am going to tell her.
Cortney
جمعه 20 مهر 1397 11:03 ق.ظ
Hello! I could have sworn I've been to this web site before but
after browsing through many of the posts I realized it's new to me.

Anyhow, I'm definitely pleased I came across it and I'll be book-marking it and checking back frequently!
roofing contractors
سه شنبه 10 مهر 1397 12:37 ق.ظ
It's nearly impossible to find knowledgeable people for this subject, but you seem like
you know what you're talking about! Thanks
Errol
دوشنبه 9 مهر 1397 10:46 ق.ظ
Fantastic beat ! I would like to apprentice while you amend
your site, how can i subscribe for a blog website?
The account aided me a acceptable deal. I have been a little bit
familiar of this your broadcast offered vivid clear concept
Sheree
یکشنبه 8 مهر 1397 10:25 ب.ظ
Hmm it appears like your site ate my first comment (it was super long) so I guess I'll just sum it up what I wrote
and say, I'm thoroughly enjoying your blog. I too am an aspiring blog blogger
but I'm still new to everything. Do you have any suggestions for first-time blog writers?
I'd definitely appreciate it.
Starla
یکشنبه 8 مهر 1397 05:45 ب.ظ
What's up, this weekend is pleasant for me, since this moment i am reading this great educational article here at my house.
Elisha
یکشنبه 8 مهر 1397 12:34 ب.ظ
This article presents clear idea in support of the new users of blogging, that actually how to do running a blog.
Homer
دوشنبه 2 مهر 1397 11:45 ب.ظ
great submit, very informative. I ponder why the other experts of
this sector do not notice this. You should continue
your writing. I'm confident, you have a huge readers' base already!
Top Ten Best Flat Irons
یکشنبه 25 شهریور 1397 12:32 ق.ظ
Healthy competition among various manufacturers of styling products has produced it feasible for ladies to have
a wider selection to select from. Secondly, select a model which includes titanium or ceramic plates with ceramic
tourmaline heaters. You may find various different ceramic straightening irons
by Avanti in particular.
Robert's BJ boy
شنبه 24 شهریور 1397 11:26 ب.ظ
These skills, discovered at the beginning of life, does much to foster personal responsibility inside our kiddies.
Bungling Ben
شنبه 24 شهریور 1397 10:12 ق.ظ
Charles Darwin lovers unite on this hub.
кредит онлайн 24 часа
شنبه 22 اردیبهشت 1397 09:37 ق.ظ
взять деньги в долг без паспорта
займ на карту украина без звонков
гроші онлайн на карту
кредиты онлайн на банковскую карту
кредиты онлайн на карту круглосуточно
взять кредит онлайн на карточку
украина
кредит онлайн на карту круглосуточно украина
Carmelo
دوشنبه 20 فروردین 1397 10:04 ب.ظ
If you are going ffor finest contents like I
do, only viisit this web page every dayy becaue it gives
quality contents, thanks
http://garciniacambogiapremium.net/
یکشنبه 19 فروردین 1397 06:38 ق.ظ
Have actually been taking little over a month.
Joma Jewellery Stockists
شنبه 18 فروردین 1397 10:22 ب.ظ
A jeweler in truth, makes jewelry "The jeweler loses 'e loses the e" when making jewelry.
Decide up your chosen tin and give it a superb shake.
foot pain
شنبه 18 شهریور 1396 03:36 ق.ظ
I used to be able to find good information from your content.
What is the tendon at the back of your ankle?
دوشنبه 30 مرداد 1396 10:52 ق.ظ
Thanks to my father who told me about this web site, this blog is truly awesome.
Foot Pain
یکشنبه 15 مرداد 1396 01:29 ق.ظ
It's very easy to find out any matter on net as compared to books, as
I found this paragraph at this site.
How can we increase our height?
یکشنبه 25 تیر 1396 12:38 ق.ظ
I don't know whether it's just me or if perhaps everybody else
encountering problems with your website. It seems like some of the text in your content
are running off the screen. Can someone else please provide feedback and
let me know if this is happening to them as well? This could be a problem with my internet browser because I've had this happen previously.
Cheers
foot pain dehydration
یکشنبه 18 تیر 1396 01:48 ق.ظ
These are actually impressive ideas in on the topic of blogging.
You have touched some nice things here. Any way keep up wrinting.
ewinghawvpnqldv.soup.io
پنجشنبه 21 اردیبهشت 1396 10:03 ق.ظ
I was recommended this web site by my cousin. I'm
not sure whether this post is written by him as no one else
know such detailed about my problem. You are amazing!
Thanks!
BHW
جمعه 25 فروردین 1396 12:14 ق.ظ
Thank you for another great article. Where else could anybody get that kind of info
in such an ideal approach of writing? I've a presentation next week,
and I am at the look for such info.
manicure
یکشنبه 20 فروردین 1396 08:19 ق.ظ
It's a shame you don't have a donate button! I'd certainly donate to this fantastic blog!
I guess for now i'll settle for book-marking and adding your RSS feed to
my Google account. I look forward to fresh updates
and will share this website with my Facebook group.

Chat soon!
 
لبخندناراحتچشمک
نیشخندبغلسوال
قلبخجالتزبان
ماچتعجبعصبانی
عینکشیطانگریه
خندهقهقههخداحافظ
سبزقهرهورا
دستگلتفکر